November 13, 2009 at 5:55 pm (Uncategorized)

Being a firm believer in the World Wide Web, I would love to agree fully with Tim Berners-Lee that if something “isn’t on the web, it doesn’t exist.” However, this statement is rather arrogant considering not even everyone is on the web. While the Web is transforming from 2.0 to 3.0 some people have not even logged on to know there is a change occurring; not everyone is there yet. Many people are happy to not be on the web; these people just may not want to ever be there. Even while these people may never get online, the information will progress, maybe even information about them.

Another disconcerting aspect of Berners-Lee quote is even if it is on the Web, it may not be accurate; search engine entries may even prove to be problematic. The idea of the Semantic Web is to connect you to all material, putting everything at your fingertips. A huge dilemma here is sometimes you can’t find the information you’re looking for, or if it is there, maybe the site isn’t so great. Having your site come up on a search can be complex. Imagine this, your bakery is on a street that no one really ever drives down, you wouldn’t know it was there unless you looked at a map. Now imagine that the maps are constantly being revised and the mapmakers refuse to tell you how they are redirecting and deciding roads; they also aren’t telling you the hierarchy they are placed in. This is where Search Engine Optimization comes into play, also where more problems begin to arise.


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There’s no going back.

November 6, 2009 at 11:05 pm (Uncategorized)

There is no doubt in anyone’s mind that the computer technology era is vastly growing; and will continue to. Web skills are and should be considered essential in the workplace and daily life as we know it. There is a demand to know how to access and properly use the World Wide Web.

Businesses are now requiring basic web knowledge and skills as a qualification for positions. Businesses are also implementing web skills courses within the office and some are even hiring consultants to educate their staff. Web skills guides are also being created to be distributed among employees. These tasks are not only instructing basic web skills but closing the information gap between generations within the workplace. This is a very important factor to bring elder generations up to speed with the technology trend that could be vital to an organization; varying on their staff.

Web skills are also demanded in the every day life of an individual, no matter what age. From companies moving their business to the internet to creating a Facebook page to connect with family and/or old friends. Basic knowledge of how to move about the web is no longer an extracurricular skill, it is a demanded skill.

Today there are numerous ways to educate yourself oh how to become familiar with and use the web. Need to know how to get a hold of this information? Try searching the web.

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Pancake People Alert.

October 29, 2009 at 10:53 pm (Uncategorized)

“Evolving under the pressure of information overload and the technology of the ‘instantly available,’” we lose our repertoire and become, “Spread wide and thin as we connect with that vast network of information accessed by the mere touch of a button” (Richard Foreman).

There is no doubt that living in an instant gratification society the World Wide Web has made life such an ease, to be able to enter a word and be given a list of answers, rather than finding the book then having to actually read to find your answer. The Internet provides a ubiquity of text, which has created a different kind of reading thus leading to a different way of thinking. The internet has altered mental habits, transforming people into, “mere decoders of information” (Maryanne Wolf).

The new form of reading is now scanning, or browsing for the right headline or abstract. With the internet you can avoid traditional reading all together, practically. The internet has absorbed a medium and is changing the way it not only works but they way we think about it. Whereas the medium used to be the printing press the internet has now replaced that. With the immediate satisfaction of information society’s concentration level and attention span is diminishing. With websites imbedding, tagging and hyperlinking information, the internet has become far more efficient.

What advantages do you have reading a book opposed to searching the web? No pop-ups, no computer crash, won’t freeze, no overload and books can give you information without needing electricity.

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Its like a child giving an adult advice.

October 23, 2009 at 6:50 am (Uncategorized)

Journalists should be learning and evaluating the new way of thinking presented by bloggers. Bloggers are giving the world new-age news, including opinions and start a conversation with their news. News should be a conversation. It is only after traditional media publishes a story that the public begins to generate questions and perspectives. Journalism should take lesson on how blogging is changing the relationship with and between the medium and audience. Two key elements traditional journalists should be taking note on are being able interact with readers and the speed of blogging.

Traditional media needs to embrace the technological changes the web is creating for society. They need to find and open a new portal to get their news to their audience. The web is only offering traditional media the opportunity to advance and transform into something more accessible to all audiences.

The single most important thing traditional media should do to keep their existing audiences and gain new ones is listen and change. Listen to what your audience is doing and wants, then make the change to accommodate them.

When it comes to the concern of the digital divide and neo-Luddites everyone, including traditional media to the internet, need to take it as it is; because of demographics there will always be technological and information gaps.

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What am I supposed to do now?

October 16, 2009 at 5:00 pm (Uncategorized)

October 13, 2009 Chico endured a rather big storm. There was nonstop rain, gusting winds, falling tree branches and oh yes, unfortunate parts of town lost their power!

I was online in my room enjoying my internet connection, when my bedroom lights began to flicker. Suddenly the flicking stopped and the power was out. I thought to myself for a moment, like I was smart, “My laptop is fully charged. Whatever.” Then another moment when by, “Wait! My modem needs electricity!” Truth be told I did not even wait another minute until I was up and thinking of where I could go that had power. Luckily, my friend lives on the Enloe grid, the Chico hospital, and had power. I arrived within 10 ninutes of the power going out. I mean why stay home? What would I do at home with no power? Not only did I have no internet but no basic cable (yuck!) television. How could I possibly live without my two 800 pound gorillas?

As far as I heard everyone was “dying” without power because they had no internet, I heard television here and there, but mainly no internet. I believe some of my friends turned to their cell phones for it. Had this been 1995 you probably would have lit some candles and brought out a board game or a nice bottle of wine; age pending. However today we rely on the internet so much it is almost hard to think of the time it was not in existence. The World Wide Web has ultimiately transformed our lives. Why do anything in ‘real life’ when we can accomplish it on the internet. Going to the bank, sending letters, looking up the definition of a word, are just a few things that the interent provides access to at your fingers tips; very minimal work involved. The World Wide Web is so integrated into our daily lives and routine, someone may find themselves lost when it is taken away.

With the huge transformation of journalism, we still must find a way to preserve our traditional roots, because what are we going to do when poachers, i.e. weather, kill off our 800 pound gorillas?

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Communication. Community.

October 2, 2009 at 4:58 pm (Uncategorized)

The Internet exists to improve communication. Communities can grow anywhere communication occurs (

Everyone has their own concept of reality and how they perceive things. While everyone does live in a reality, their communication may be asynchronous. Living asynchronously, quite possibly is creating people to be living in parallel realities, where everything based on perception. Perception of community is within the grasp of the individual.

Many people first started using the World Wide Web through access of AOL and CompuServe, these were online communities they subscribed to. Then the World Wide Web was available without subscription, opening the flood gates for online communities to be created without limitations. If we look at the World Wide Web is a community itself, then it provides to shelter to the communities that inhabit it; communities within a community.

In your local, town community you have town hall meetings, Farmer’s Market, events that coordinate and offer a sense of establishment and togetherness, these same concepts have been applied to online communities. Individuals all have their own perception and concept of what online community is and how to establish one, however there are cites that offer insight on what an online community is and how it should be created and how to attract users . Individuals are also publishing the best practices of communities found in conducted research, then creating stages of online communities.

The capability of communication is ever-growing, no matter which way an individual’s reality or perception shapes it.

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Changing technology, changing journalism.

September 11, 2009 at 4:41 pm (Uncategorized)

Our world is growing and evolving, there is no disputing this fact. There is also no arguing that every single thing in our world is changing. Some people seem very concerned that traditional journalism is vanishing but journalism is very much still intact, it’s just altering itself to new forms. The leaps our society has taken with the internet and cell phones has definitely changed how our mainstream culture accesses their information. With all our new advances in technology anyone can access anything as well as anyone can post anything to be accessed.

With blogs and posts some are arguing anyone can become a journalist however it is the manner of the blog to determine whether or not the writing is journalism. I feel that with this evolution journalists needs to move forward with the trend and learn from the internet and bloggers. Like many generations before, we must adapt. I agree with Steve Outing when he explained journalists and bloggers alike have much to learn from one another. While journalism may need to stick to their writing structure the portals being used to get information to their public must transform. The media and internet are taking our society to a whole new level and journalism needs to jump on that band wagon.

Technology changing our world doesn’t stop at the internet, it just moves forward with cellular phones. Cell phones give a huge open gateway for anyone to access, retrieve, capture or post anything at any given time.

The way I see it, journalism needs an app. This link is to make you laugh.

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